Media Kit
Vincenzo Landino
Motorsport Business Strategist & Content Creator
I run Business of Speed, which has covered the commercial side of motorsport since 2016. Before that, I spent twelve years producing content for SAP, Oracle, Adobe, and other enterprise brands.
The audience follows the deals, technology, and people moving money through F1, IMSA, IndyCar, and NASCAR.
Reach
The audience, by platform.
Business professionals and motorsport enthusiasts, ages 25–55. Primary markets: US, UK, Germany, Brazil, Italy.
Audience
Who follows the work.
Business professionals and motorsport fans who follow sponsorship, technology, and team economics.
C-Suite Executives
CTOs, CIOs, and CMOs interested in technology, innovation, and premium brand positioning.
Marketing Directors
Decision-makers actively evaluating sponsorship and brand partnership opportunities.
Operations Leaders
Executives focused on technology implementation and operational efficiency.
Technology professionals
People following the technology behind racing and the companies using motorsport to reach customers.
Past Partnerships
Brands I have worked with.
Fortune 500 enterprise through to consumer brands.
Partnership Opportunities
How we work together.
Every partnership is built to make your brand feel native to the conversation instead of an interruption.
Newsletter Sponsorship
Dedicated placement inside Business of Speed, reaching 5,000+ subscribers and 150K+ monthly site visitors who are actively tracking the business of motorsport.
Social Content & Integration
Content across X, Instagram, TikTok, and YouTube. Nine million combined monthly impressions across X and Instagram.
Event Coverage & On-Site
Live from the paddock, the pit lane, or the boardroom. On-site content creation at F1 grands prix, IMSA weekends, and motorsport business events.
Brand Strategy Consulting
For brands entering motorsport or looking to deepen an existing relationship with the sport. From activation planning to long-term partnership strategy.
Speaking & Appearances
Panels, keynotes, and hosted conversations on motorsport business, content strategy, and the intersection of technology and sport.
Custom Packages
Multi-platform, multi-format campaigns built around your specific goals. Reach out and we'll build something that fits.
Tell me what your brand needs from motorsport.
Send the market, audience, timing, and budget you are working with. I will reply with the formats that fit.